Sarah Harrison

Senior Associate - Intellectual Property

Sarah is a Senior Associate working in the Intellectual Property team.

She advises clients, based in New Zealand and overseas, on a range of intellectual property matters. Her experience includes managing trade mark portfolios for large multi-nationals, as well as for small and medium businesses. Sarah’s expertise includes trade mark availability, trade mark filing strategies, trade mark enforcement, trade mark disputes, oppositions, revocations, settlement agreements, licensing, negotiations, and commercial IP generally. She advises across a range of industries, including honey, educational software, nutraceuticals, wine, agribusiness, building, manufacture, food and beverages, retail and wholesale.

Sarah is skilled in helping clients secure, defend, challenge, and license brands in New Zealand and internationally. She also negotiates co-existence agreements both in New Zealand and internationally across a range of industry areas.

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Professional background


  • 2001, New Zealand


  • BA (Hons) - History, The University of Otago
  • LLB, Victoria University of Wellington
  • LLM (Hons), The University of Auckland


  • Australian Trade Mark Attorney
  • Intellectual Property Society of Australia & New Zealand


  • Intellectual Property
  • Trade marks


  • Best Lawyers Intellectual Property Law 2021/2020